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Milan, Italy — Growth Pirates, a growth marketing consultancy based in Lugano, has introduced a systemized approach to startup growth, designed to support early-stage ventures across Europe with data-driven strategies for acquisition, monetization, and retention.

Founded by Giovanni Lorenzi, Growth Pirates operates as an embedded partner focused on engineering scalable growth infrastructure. The agency’s model emphasizes long-term performance metrics such as revenue development, customer lifetime value, and retention rates.

Recent projects include collaborations with two fitness startups in Italy and a digital wellness company in Spain, all of which adopted structured frameworks aimed at improving customer journeys, refining offer strategies, and implementing retention systems.

The methodology is based on three primary pillars:

  • Strategic Acquisition — Generating qualified leads through targeted messaging and conversion-driven processes.
  • Monetization Optimization — Aligning pricing, offer design, and sales systems to maximize customer value.
  • Retention and Value Expansion — Implementing loyalty programs and churn-reduction strategies to support recurring revenue and long-term engagement.

The consultancy follows a selective onboarding policy, prioritizing early-stage companies prepared to implement systematic, measurable processes to support scale.

About Growth Pirates

Growth Pirates is a Lugano-based growth marketing consultancy helping early-stage startups scale with data-driven strategies in acquisition, monetization, and retention. Founded by Giovanni Lorenzi, the firm acts as an embedded growth partner focused on sustainable, measurable growth.

Press Contact:

ayay@growthpirates.it

www.growthpirates.ch

www.instagram.com/giolorentz

Giovanni Lorenzi

Founder, Growth Pirates